| zip | Baixar grátis |
|---|---|
| rar | Baixar grátis |
| epub | Baixar grátis |
| Baixar grátis | |
| lit | Baixar grátis |
| odf | Baixar grátis |
In the marketing concept, the product represents the set of bodily and incorporeal elements that trigger the demand expressed by the consumer on the market and must be presented in a system design, which integrates with the material substance of the good, the whole environment around it, consisting of a wide range of incorporeal, symbolic, informational elements.
Upon completion study of the links between the elements of the marketing mix and other factors that influence the purchasing process, you will be able to:
- understand the notion of "product";
- analyze marketing in the context of product differentiation;
- to know the main criteria for classifying products;
- to know the main forms of manifestation of the life cycle for products;
- to delimit the assortment of goods and its components;
- to understand the main solutions for product renewal.
Autores populares
Icon Group International (402) Publishing lmgdaw (341) Nikolay Krechet (266) Unknown Author (197) Lyudmil Tsvetkov (179) Barrett Williams (166) Kennie B Journals (158) Riddler Books (122) ChatGPT ChatGPT (118) NAK Legal Publishing (116) Evgeniia Naumchenko (114) Sharifa McFarlane (97) Jillo Trukudo (96) Quick Witted Coconut (94) Roggie Clark (94) Mint and Cherry Notebooks (93) Marina Buchholz B.Eng (89) Iwona Makara (87) Mary Hirose (87) Kingston Publishing (85)